About
Data-driven marketing and AI-orchestration specialist, based in Lisbon.
I'm Gustavo Dias de Azevedo. I help companies use emerging technologies, above all AI, to strengthen their marketing capabilities.
I design workflows where AI does the heavy lifting (content generation, research synthesis, competitive analysis) while a human stays in control of the decisions that really matter. I work on B2B growth and internationalisation, data-driven decision-making and digital presence.
I'm completing a Master's in Data-Driven Marketing at NOVA IMS, with a thesis on AI-augmented marketing for micro and small businesses.